Patrice Tanaka is Co-Chair, Chief Creative Officer and whatcanbe Ambassador for CRT/tanaka, a new entity she helped co-found in September 2005 bringing together the talent and expertise of two of the PR industry’s most well-respected, independent mid-sized agencies – the New York City-based Patrice Tanaka & Company, Inc. (PT&Co.) and Richmond, Va.-based, Carter Ryley Thomas (CRT). Her current and former agencies have been recognized as the "Best Agency to Work for in America," "Most Admired Mid-Size PR Agency in the U.S.," "#1 Most Creative PR Agency in America," among other accolades by various PR organizations and trade media. 

Patrice is committed to the idea of  “whatcanbe,” CRT/tanaka’s brand essence and ethos that involves helping the agency, its clients and the community-at-large to envision and manifest a bigger, brighter, better future. 

She has been honored by many PR, marketing, business and civic organizations, including the Public Relations Society of America (“Paul M. Lund Award for Public Service”), The Holmes Group ("Creativity All-Star" Award), New York Women in Communications (“Matrix” Award), Association for Women in Communications (“Headliner” Award), Girl Scout Council of Greater New York (“Woman of Distinction” Award), Working Mother Magazine (“Mothering That Works” Award), Asian Women in Business (“Entrepreneurial Leadership Award”), among others. 

Patrice is a competitive ballroom dancer.

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