2023 ANNUAL REPORT


Elevating the dietary supplement industry’s reputation
with quality content that tells our story

Jeff Ventura Vice President, Communications

Jeff Ventura, who came on board in early 2023 to lead Communications at CRN is already making strides toward reshaping the narrative around dietary supplements and their essential role in enhancing public health. With a robust background spanning newsrooms, public affairs at renowned academic medical centers, and pivotal roles with the U.S. Food and Drug Administration and National Institutes of Health, Ventura is well-equipped to champion the dietary supplement industry’s value to a global audience.

At CRN, Ventura’s mission is to leverage his expertise in media relations, public affairs, and strategic communications to elevate the industry’s reputation, emphasizing the critical role dietary supplements play in maintaining and enhancing the quality of life for individuals and supporting the broader public health agenda. Through initiatives like “Profiles in Leadership,” “CRN/Member Experts Explain,” and the “Take Five” series, he aims to build a platform for industry leaders to share insights, foster dialogue, and promote the science behind supplements.

Ventura emphasizes the importance of a united voice in advocating for the dietary supplement sector, stating, “In the quest to enhance public health, the power of speaking in a collective voice about the value of dietary supplements cannot be overstated. It’s not just about individual wellness but about elevating the quality of life for all through informed choices and robust, science-backed nutrition solutions.”

His fresh perspective and commitment to transparency and science-based communication are poised to drive forward CRN’s mission, fostering industry growth while ensuring products meet the highest standards of safety, efficacy, and ethical marketing.

Hear from CRN VP Scientific & Regulatory Affairs Luke Huber, N.D.


Explore our 2023 annual report pages | Download the full report (PDF) | See Executive Summary