CRN Welcomes Six New Members

WASHINGTON, D.C., July 10, 2012—The Council for Responsible Nutrition (CRN), the dietary supplement industry’s leading trade association, announces six new companies to its membership roster: Voting Members—OmniActive Health Technologies, Ltd., headquartered in Morristown, N.J.; POM Wonderful, LLC, headquartered in Los Angeles; The Procter & Gamble Company, headquartered in Cincinnati, OH; and Sensient Pharmaceutical Coating Systems, headquartered in St. Louis, MO; and Associate Members—Akin Gump Strauss Hauer & Feld, LLP, headquartered in Washington, D.C.; and The Natural Marketing Institute, headquartered in Philadelphia. 

OmniActive Health Technologies employs proprietary or patented technologies and novel delivery platforms to improve functionality and stability to deliver superior quality ingredients, customized solutions and unparalleled value to its customers worldwide. OmniActive is home to such award-winning products as Lutemax 2020®, lutein with enhanced levels of zeaxanthin isomers and Capsimax® capsicum extract for weight management and sports nutrition as well as OmniXan™ natural zeaxanthin from premium paprika. 

POM Wonderful, the world’s leading pomegranate grower, is a global brand committed to innovation and wellness.  As a vertically integrated pomegranate company, it grows and markets pomegranates and pomegranate-based products and provides extensive funding to support scientific research on its products. POM Wonderful recently created an industrial ingredients division, which is focused on selling pomegranate-based ingredients to the food and dietary supplement industries.

The Procter & Gamble Company is the largest consumer packaged goods company in the world. The  firm’s nutritional products include its line of psyllium fiber under its Metamucil® brand, and its probiotic supplement Align® which is aimed at supporting digestive health.

Sensient Pharmaceutical Coating Systems is a global leader in the development and manufacture of superior coating systems and innovative color solutions for the pharmaceutical and nutraceutical markets. Servicing leading pharmaceutical companies from 35 locations globally, Sensient’s comprehensive range of versatile and novel coating systems offers visual and functional attributes necessary for brand definition, product identification and trademark protection.

Akin Gump Strauss Hauer & Feld is a law firm that provides a comprehensive suite of services for its clients worldwide.  One of the firm’s specialties is Food and Drug Law, with a focus on dietary supplements and regulatory strategies in the areas of labeling, advertising and manufacturing requirements.

The Natural Marketing Institute is an international strategic marketing consultancy specializing in health, wellness, sustainability and healthy aging since 1990.  The company offers full-service consulting and market research services.

For a complete list of CRN member companies, visit CRN’s website. For information on membership with CRN, please contact Carl Hyland at or 202-204-7674.

The Council for Responsible Nutrition (CRN), founded in 1973, is a Washington, D.C.-based trade association representing dietary supplement manufacturers and ingredient suppliers. In addition to complying with a host of federal and state regulations governing dietary supplements in the areas of manufacturing, marketing, quality control and safety, our 75+ manufacturer and supplier members also agree to adhere to additional voluntary guidelines as well as CRN’s Code of Ethics. Visit