NAD Database
Advertiser:
Schiff Nutrition Inc.
Product:
Megared
Case Number:
4970
Type:
- Case Report
Date of Decision:
Challenger:
CRN
Supplement Category:
- Cardiovascular Health
- Joint Health
Types of Claims:
- Superiority
- Comparative
- Clinically Proven/Shown
Examples of Claims:
- 3x better than fish oil for supporting cardiovascular health.
- Superior nutritional support when compared to the very best fish oils.
- Maintain healthy cholesterol levels already within normal range.
- Clinically shown to support cardiovascular health.
Advertiser:
Sensa Products, LLC
Product:
Sensa Weight Loss System
Case Number:
5072
Type:
- Case Report
Date of Decision:
Challenger:
NAD
Supplement Category:
- Weight Loss
Types of Claims:
- Efficacy
- Superiority
- Clinically Proven/Shown
Examples of Claims:
- Sensa was proven effective in one of the largest clinical studies ever performed on a non-prescription weight loss product.
- No other weight-loss product has such extraordinary clinical results.
- Sensa works with your body's natural impulses, not against them.
Advertiser:
Sera-Pharma Labs
Product:
Amidren
Case Number:
4731
Type:
- Case Report
Date of Decision:
Challenger:
NAD
Supplement Category:
- Sexual Performance
- Men's Health
Types of Claims:
- Exclusivity
- Performance
- Implied Claim
Examples of Claims:
- Amidren is the first complete hormone modulating formula that increases hormonal levels, restoring optimal male balance to reverse the effects of Andropause.
- Decreases body fat.
- Gain Lean Muscle.
- Improve mood.
Advertiser:
Silver Star Brands, Inc.
Product:
Native Remedies® A+ TestCalmer
Case Number:
5840
Type:
- Case Report
Date of Decision:
Challenger:
CRN
Supplement Category:
- Cognitive
Types of Claims:
- Testimonials
- Performance
Examples of Claims:
- Herbal supplement for a calm mood and memory function during test taking.
- Supports nerves without ‘dulling’ the mind or affecting concentration.
- Supports confidence to maximize study efforts.
Advertiser:
Silver Star Brands, Inc.
Product:
JuniorSlim
Case Number:
5918
Type:
- Case Report
Date of Decision:
Challenger:
NAD
Supplement Category:
- Children's Weight Loss
Types of Claims:
- Performance
- Implied Claim
- Testimonials
Examples of Claims:
- Supports the digestive system by maintaining the natural breakdown of fats.
- Addresses the tendency to comfort eat.
Advertiser:
Similac Pro-Advance
Product:
Pro-Advance Pro-Sensitive Infant Formual
Case Number:
6104
Type:
- Case Report
Date of Decision:
Challenger:
Mead Johnson Nutrition
Supplement Category:
- Digestive Health
- Immune Health
- Prebiotic
Types of Claims:
- Performance
Examples of Claims:
- Similac will be the first and only infant formula with 2’-FL HMO (human milk oligosaccharide), an immune nourishing prebiotic previously only found* in breast milk . . . *at significant levels.
- Similac with 2’-FL Human Milk Oligosaccharide* helps strengthen the immune system to be more like the breastfed infants than ever before (*not from human milk).
- Well tolerated formulas with 2’-FL HMO for immune support.
Advertiser:
Skymall, Inc.
Product:
Reversitall
Case Number:
5273
Type:
- Case Report
Date of Decision:
Challenger:
CRN
Supplement Category:
- Anti-aging
- Antioxidant
Types of Claims:
- Superiority
- Comparative
- Exclusivity
- Efficacy
Examples of Claims:
- Revolutionary New Discovery Stimulates Longevity Gene!
- Reversitall (patent pending), a superior quality, highly purified supplement, reverse oxidative damage to cells and provides greater efficacy and performance than resveratrol alone.
- It is the only natural supplement that contains the necessary combined molecules to activate the SIRT-1 enzyme and increase the body's defense mechanism by 35% more than resveratrol alone.
Advertiser:
Slim-Fast Foods Comapny
Product:
Slim-Fast 100 Calorie Snack
Case Number:
6039
Type:
- Case Report
Date of Decision:
Challenger:
NAD
Supplement Category:
- Functional Food
- Weight Loss
Types of Claims:
- Implied Claim
- Native Advertising
Examples of Claims:
- Article titled “Snack Your Way to Slim,” told the stories of three women who “met their weight loss goals the easy way – by picking a plan that works and giving in to their cravings” and claiming Slim-Fast is the “superfast slim-down secret - cover story
Advertiser:
Slimforce7.com
Product:
Slim Force 7
Case Number:
5054
Type:
- Case Report
Date of Decision:
Challenger:
NAD
Supplement Category:
- Weight Loss
Types of Claims:
- Performance
- Endorsement
- Efficacy
- Clinically Proven/Shown
- Speed
Examples of Claims:
- After 10 days I had lost 20 pounds.
- 40 lbs in less than a month.
- You can lose up to 1 pound in 8 hours.
- You just don't lose weight, your whole metabolism is gradually modified.
- SlimForce 7 is a weight loss product that has been the subject of many studies and research.
Advertiser:
SlimGenics, LLC
Product:
SlimGenics Weight-Loss Clinics
Case Number:
5807
Type:
- Case Report
Date of Decision:
Challenger:
Minnesota Weight Control, LLC
Supplement Category:
- Weight Loss
Types of Claims:
- Testimonials
- Performance
Examples of Claims:
- I was amazed at how fast the weight came off and I was never hungry.
- I lost 40 pounds … [and] learned how to keep the weight off for good.
- Individualized, step-by-step nutritional plan that gives you the framework to eat the right foods at the right times, resulting in rapid weight-loss.