Communications and Marketing Summit—Registration, Agenda, and Accommodations


THIS EVENT HAS PASSED/REGISTRATION CLOSED.


Summit Agenda

Subject to change.

TUESDAY, MAY 21

5:30–7:30 pm    

Welcome reception for summit attendees


WEDNESDAY, MAY 22

8 – 8:30 am

Breakfast & Welcome


8:30 – 9:15 am

The Cost and Credibility of Freedom of the Press 

with Andrew Alexander Former Washington Post Ombudsman


9:15 – 10 am

High-Stakes Lawsuits: Protecting Your Brand During Turbulent Times

with Phil Goldberg Managing Partner, Shook, Hardy & Bacon L.L.P. and Courtney Ozer Associate General Counsel, Litigation, Unilever


10 – 10:15 am

Break


10:15 – 11 am

Celebrity Influencer Marketing: Identifying Your Company’s Responsibility in Advertising

with Kat Dunnigan Senior Staff Attorney, National Advertising Division


11 – 11:45 am

Emotion-based Messaging and the Importance of Keeping It Simple

with Maria Boos Senior VP, Maslansky + Partners


11:45 am – 12:15 pm

ASN Presentation: Trust in Nutrition Science

with Sarah Ohlhorst Senior Director of Advocacy and Science Policy, American Society for Nutrition


12:15 – 1:15 pm

Lunch


1:15 – 2 pm

ASN Discussion: Earning Trust of Media, Public/Shaping Media, Public Perspective on Nutrition Science


2 – 2:45 pm

The Supply Chain of Information

with Suzanne Shelton Managing Partner, Strategic Communications, The Shelton Group


2:45 – 3 pm

Break


3 – 4:30 pm

CBD and its Role in the Self-Care Movement

Self-Care Today: The End of Generalizing Generations

    with Lisa Buono Principal, Client Insights, IRI

Current Regulatory Status of CBD and Related Legal Implications

    with Megan Olsen Assistant General Counsel, CRN

Consumers and the Pursuit of CBD: Cannot Be Denied

    with Laura Mahecha Industry Manager, Kline Market Research

 

In addition, there will be a moderator Q&A and audience Q&A following the presentations in this CBD session.


4:30 – 5 pm

Closing—Plan for a 5 pm Adjournment


 

Renaissance New York Midtown

CRN has secured a limited number of hotel rooms at the Renaissance New York Midtown Hotel at a negotiated rate of $369 per night plus applicable taxes. 

Guests can book the group rate via this link

Please note that the hotel room block cut-off date is 3 pm April 22, 2019. After that date OR when the room block fills, guestroom availability and rate will no longer be guaranteed.

If you have questions or need help with the link, please contact Michelle Chang (michelle.chang@marriott.com / 646-850-2804).

If you have a mobility disability and/or require special assistance, please contact Holly Vogtman (hvogtman@crnusa.org / 202-204-7665). See CRN's EVENT Cancellation Policy here. Please be sure to check with the hotel on its cancellation policy

Event Cancellation Policy

Cancellations must be submitted in writing and emailed to Holly Vogtman at hvogtman@crnusa.org by Friday, April 30, 2019, to receive a full refund. Cancellations received after that date will be refunded and subject to an administrative fee of $20 until Friday, May 3, 2019. Cancellations received after that date will not be refunded. Please check with the hotel about the room cancellation policy.