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NAD Database

Advertiser:
Nature's Way Brands, LLC
Product:
Alive! Women’s Energy, Alive! Men’s Energy, Alive! Women’s 50+, and Alive! Men’s 50+ Multivitamins
Case Number:
5739
Type:
  • Compliance
Date of Decision:
Challenger:
Bayer Consumer Healthcare
Supplement Category:
  • Multivitamin
Types of Claims:
  • Implied Claim
  • Ingredient
Examples of Claims:
  • Orchard Fruit
  • Garden Veggie
Advertiser:
Nature's Way Brands, LLC
Product:
Alive! Women’s Energy, Alive! Men’s Energy, Alive! Women’s 50+, and Alive! Men’s 50+ Multivitamins
Case Number:
5739C
Type:
  • Compliance
Date of Decision:
Challenger:
Bayer Consumer Healthcare
Supplement Category:
  • Multivitamin
Types of Claims:
  • Implied Claim
Examples of Claims:
  • With Alive! you will find Orchard Fruits™ and Garden Veggies™ in every multivitamin.
Advertiser:
Nature's Way Product, Inc.
Product:
Umcka Cold Care Tablets
Case Number:
5408
Type:
  • Case Report
Date of Decision:
Challenger:
NAD
Supplement Category:
  • Immune Health
Types of Claims:
  • Efficacy
  • Establishment
  • Comparative
Examples of Claims:
  • While other cold medicines just mask symptoms, Umcka ColdCare speeds recovery—naturally.
  • Get better faster with homeopathic Umcka ColdCare.
  • It's safe, natural and clinically proven to shorten duration and reduce the severity of coughs, colds, sore throats and sinus/bronchial infections.
Advertiser:
Nature4Life
Product:
Tomato Natural Weight Loss Capsule
Case Number:
5787
Type:
  • Case Report
Date of Decision:
Challenger:
NAD
Supplement Category:
  • Weight Loss
Types of Claims:
  • Establishment
  • Performance
Examples of Claims:
  • Acts as a powerful appetite suppressant, increase metabolism in the stomach.
  • Lower the level of triglycerides and cholesterol in the blood, tomato pills beat heart disease.
Advertiser:
Nature’s Way Brands, LLC
Product:
Alive! Women’s Energy, Alive! Men’s Energy, Alive! Women’s 50+, and Alive! Men’s 50+ Multivitamins
Case Number:
5739
Type:
  • Case Report
Date of Decision:
Challenger:
Bayer Consumer Healthcare
Supplement Category:
  • Multivitamin
Types of Claims:
  • Establishment
  • Performance
Examples of Claims:
  • Made with 26 fruits and vegetables.
  • Superior Potency – 100%+ daily value of 20 vitamins/minerals.
Advertiser:
NEOCELL CORPORATION
Product:
NeoCell Collagen Dietary Supplement
Case Number:
6032
Type:
  • Case Report
Date of Decision:
Challenger:
Health Logic, Inc.
Supplement Category:
  • Joint Health
Types of Claims:
  • Performance
  • Ingredient
  • Implied Claim
  • Product Description
Examples of Claims:
  • The true science of collagen.
  • Supports joint comfort and mobility.
Advertiser:
Neogenis, LLC
Product:
Neo40 Daily Dietary Supplements
Case Number:
5770
Type:
  • Case Report
Date of Decision:
Challenger:
CRN
Supplement Category:
  • Cardiovascular Health
Types of Claims:
  • Establishment
  • Performance
Examples of Claims:
  • Neo40 Daily is proven to help the body naturally increase its nitric oxide level (which helps support): Blood Pressure, Triglycerides, Energy Levels, Workout Endurance, Sexual Function.
Advertiser:
Neogenis, LLC
Product:
Neo40 Daily Dietary Supplements
Case Number:
5770
Type:
  • NARB Panel
Date of Decision:
Challenger:
CRN
Supplement Category:
  • Cardiovascular Health
Types of Claims:
  • Establishment
  • Performance
Examples of Claims:
  • Neo40 Daily is proven to help the body naturally increase its nitric oxide level (which helps support): Blood Pressure, Triglycerides, Energy Levels, Workout Endurance, Sexual Function.
Advertiser:
Neuracel.com
Product:
Neuracel Nerve Pain Relief
Case Number:
5907
Type:
  • Case Report
Date of Decision:
Challenger:
NAD
Supplement Category:
  • Nerve Pain Relief
Types of Claims:
  • Performance
  • Testimonials
Examples of Claims:
  • The Complete Natural Everyday Nerve Pain Miracle
  • One New Supplement Does Everything and Keeps You Comfortable ALL Day Long. Plus, you can say “good bye” to dangerous side effects.
  • No More Nerve Pain. Surgery Is Not An Option.
Advertiser:
New Charter, Inc.
Product:
Blockade
Case Number:
4852
Type:
  • Case Report
Date of Decision:
Challenger:
CRN
Supplement Category:
  • Immune Health
  • Anti-viral
Types of Claims:
  • Performance
  • Ingredient
  • Speed
  • Efficacy
Examples of Claims:
  • Blocks viruses from entering human cells.
  • The bioactive molecules in Blockade seek out viruses, bind to them and create a coating around them. This coating is like a fence around the virus that blocks its ability to attach to and enter cells.
  • …up to 100% success in inhibiting the entry of enveloped viruses (like influenza).
  • Begins working in minutes...not hours.