NAD Database
Advertiser:
Bossa Nova Beverage Group
Product:
Bossa Nova Acai Juice
Case Number:
4909
Type:
- Case Report
Date of Decision:
Challenger:
POM Wonderful, LLC
Supplement Category:
- Antioxidant
Types of Claims:
- Superiority
- Comparative
Examples of Claims:
- Bossa Nova sets the standard for antioxidant potency. The proof is in the numbers…
- Bossa Nova is higher in antioxidants and lower in sugars.
Advertiser:
BPI Sports, LLC
Product:
Go Performance Pre-Training Powder
Case Number:
5614
Type:
- Case Report
Date of Decision:
Challenger:
NAD
Supplement Category:
- Energy
- Sports Nutrition
Types of Claims:
- Superiority
Examples of Claims:
- Stronger than 13 DMAA.
- Hits You Harder. Lasts Longer. Crazy Energy. Zero Crash.
Advertiser:
BPI Sports, LLC
Product:
1 M.R. (One More Rep) Pre-Workout Powder
Case Number:
5613
Type:
- Case Report
Date of Decision:
Challenger:
NAD
Supplement Category:
- Sports Nutrition
Types of Claims:
- Superiority
Examples of Claims:
- #1 Strongest Pre-Workout Formula.
- #1 Professional Bodybuilding “Dialed In” Vehicle.
Advertiser:
BPI Sports, LLC
Product:
SAAs Energy Dietary Supplement
Case Number:
5612
Type:
- Case Report
Date of Decision:
Challenger:
NAD
Supplement Category:
- Energy
- Sports Nutrition
Types of Claims:
- Performance
Examples of Claims:
- Perfect anabolic aminos.
- Go Faster. Build Muscle.
Advertiser:
Brain Fire
Product:
Brain Fire
Case Number:
5914
Type:
- Case Report
Date of Decision:
Challenger:
NAD
Supplement Category:
- Cognitive
Types of Claims:
- Performance
- Establishment
- Implied Claim
Examples of Claims:
- Mental Clarity – Enhances Neurotransmitters in the brain naturally.
- Improved memory.
- Effective nootropic – proven scientific ingredient profile that works.
Advertiser:
Brain Research Labs
Product:
Procera AVH
Case Number:
5073C
Type:
- Compliance
Date of Decision:
Challenger:
NAD
Supplement Category:
- Cognitive
Types of Claims:
- Performance
Examples of Claims:
- Vinpocetine, a substance that helps deliver increased oxygen and glucose to your brain.
Advertiser:
Brain Research Labs, LLC
Product:
Procera AVH
Case Number:
5073
Type:
- Case Report
Date of Decision:
Challenger:
CRN/NAD
Supplement Category:
- Cognitive
Types of Claims:
- Speed
- Exclusivity
- Superiority
- Ingredient
- Efficacy
- Performance
Examples of Claims:
- First University-Validated Mood, Memory & Cognitive Enhancer with Double Proof Efficacy.
- Procera AVH is a unique, doctor developed, patent pending, proprietary formula of natural ingredients - proven by one of the world's premier brain research centers to energize the brain, uplift mood, improve memory and sharpen the mind.
- Clinically shown to restore the memory and brain power you had 10-15 years ago.
- It's a fast-acting formula.
Advertiser:
Bremmen Clinical, LLC
Product:
Vysera-CLS
Case Number:
5660
Type:
- Case Report
Date of Decision:
Challenger:
NAD
Supplement Category:
- Weight Loss
Types of Claims:
- Performance
Examples of Claims:
- A Pill That Can Reshape Your Entire Body in 30 Days.
- ...dropping inch upon inch of unsightly fat from your waist, hips, thighs and tummy… even if you’re eating more than 2,000 calories a day!
- Last but not least...cause a significant loss of actual fat mass from all over your body.
Advertiser:
Brock Beauty
Product:
Hairfinity
Case Number:
5904
Type:
- Case Report
Date of Decision:
Challenger:
Lifes2Good, Inc.
Supplement Category:
- Hair Health
Types of Claims:
- Performance
- Establishment
Examples of Claims:
- Clinically proven to decrease number of hairs shed and increase hair growth.
- Our B-Vitamin complex nourishes and supports a healthy scalp and hair growth.
- Hairfinity Hair Vitamins are formulated with hair specific nutrients to nourish your hair from the INSIDE OUT and promote faster growing, longer, thicker, stronger hair, and more vibrant hair.
Advertiser:
BSN Inc.
Product:
N.O.-XPLODE
Case Number:
4695
Type:
- Case Report
Date of Decision:
Challenger:
NAD
Supplement Category:
- Sports Nutrition
Types of Claims:
- Superiority
- Speed
- Comparative
Examples of Claims:
- Within seconds you feel the shuddering impact throughout your body.
- Within minutes, N.O.-XPLODE will jolt you with its immensely gratifying and mind-blowing effects.
- …the #1 selling extreme pre-training energy & performance igniter in the world!
- …it works better than anything else.